MUMBAI: WARC, the global authority on advertising and media effectiveness, and now part of Ascential – the company that also owns brands like the Cannes Lions, declared Saregama Carvaan as the most ...

MUMBAI: Kingfisher Premium Packaged Drinking Water from United Breweries Limited, part of the Heineken Company, has announced its association as the co-presenting partner of Karan Aujla’s P POP ...

MUMBAI: Truecaller just handed its ad business a desi wingman because when tier-2 brands want to crash the party, they need someone who knows every street in Bharat. Truecaller has entered a strategic ...

NEW DELHI: UK-backed wellness brand Kaayu Rituals has officially arrived in India, offering a fresh take on Ayurvedic self-care. The brand blends age-old rituals with modern science, making preventive ...

THIRUVANANTHPURAM: Muthoot FinCorp has strengthened its top deck with the appointment of Arun Kumar B as chief operating officer and Harjit Singh Takkar as chief distribution officer, sharpening its ...

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MUMBAI: Netflix is turning heads in the advertising world, with forecasts showing its ad revenue set to surpass $8 billion by ...

According to the findings, only 32 per cent of titles passed the O Womaniya! content test, which measures whether women have agency and drive their own stories. Streaming films showed a marked ...

Slap Hand Freebie in Mumbai and Match Day Apology Cards in Chennai, Ahmedabad turn T20 viewing into a noisy ritual.

MUMBAI: Rinkesh Satija has been elevated to vice president – supply chain operations, India and South Asia at PepsiCo, stepping into a role that puts him at the helm of the end to end supply chain for ...

Flynas head of marketing and branding Yara AlMashharawi said, “’Find My View’ completely redefines what it means to choose a ...

MUMBAI: Sania Fazal just swapped one spotlight for a bigger stage because when you’re this good at branded storytelling, the next act needs more screens. JioStar has appointed Sania Fazal as creative ...