Balancing brand identity and public perception, American Eagle's ‘Sydney Sweeney Has Great Jeans’ campaign shows how bold ...

A new poll has revealed what the public actually thinks about Euphoria actress Sydney Sweeney's controversial appearance in American Eagle's latest campaign.

American Eagle’s campaign features Sweeney in denim, standing beside a billboard that reads “Sydney Sweeney Has Great Genes" ...

The post marks Sweeney's first since her ad campaign for American Eagle jeans was embroiled in controversy late last month ...

Sydney Sweeney served up vintage style while promoting her upcoming movie Americana, sharing new behind-the-scenes photos ...

Sydney Sweeney and Halsey got handsy during a bikini ad that is now being labeled "disgusting" by fans and followers.

Ukrainian President Volodymyr Zelenskyy was in Berlin Wednesday for talks with German Chancellor Friedrich Merz and virtual ...

In the recent viral debate surrounding American Eagle’s “great jeans” ad campaign with Sydney Sweeney, which used a double ...

When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Spanx’s new denim line is brimming with jeans that mirror celebrity-worn silhouettes, and they all feature shaping technology ...

A little over a tenth of Americans found Sydney Sweeney’s recent American Eagle ad campaign offensive, according to a new poll. When asked in the Economist/YouGov poll about the ad campaign, 12 ...

Sydney Sweeney Has Great Jeans” ad as clever, 12% called it offensive, 40% said it was neither and 8% were unsure, according to the poll.