On the creators’ side, over 40 per cent of eligible Indian creators have already enrolled in the shopping affiliate program, ...

YouTube expands Shopping Affiliate programme, adding Nykaa and Purplle, AI-driven product tags, and flexible brand ...

YouTube’s new Brand Pulse Report helps marketers measure full brand impact across paid ads, creator videos, and organic ...

YouTube’s new AI-powered report helps advertisers measure their total brand impact across paid and organic videos for the first time.

A look at each of the creators in the Top 10 list - their journeys, brand collabs, follower count and the net worth ...

Beyond Veo, YouTube’s conversational AI tool, Ask Studio, will soon give U.S. creators feedback and analytics on their ...

Younger audiences don’t watch sports the way their parents did. They’re not sitting through full games or waiting for highlights on SportsCenter. They’re watching on YouTube, where athletes and ...

Imagine you’re watching a highly anticipated video from your favorite YouTube creator — perhaps the moment a famous couple finally gets engaged — when an ad pops up immediately after the clip. This is ...

YouTube's Rene Ritchie advises creators on adapting to mid-roll ad changes, recommends combining automatic and manual placements. YouTube is automating mid-roll ad placements starting May 12. Creators ...

Google is beta testing Creator Partnerships in Google Ads. This new feature lets advertisers find and promote high-quality ...

Sarah has been an editor and contributor for Game Rant since 2015. After meeting her first Chocobo, she never looked back. Sarah majored in game design in college and utilizes that knowledge to ...