News

Verizon has been asked by an industry watchdog to clarify its advertising claims after they were challenged by T-Mobile.
Corsi and DiMeglio are both responsible for leading marketing and growth strategies for their distinct companies. Corsi is ...
Verizon has agreed to modify certain claims about its satellite-based texting features following a complaint to an industry ...
Yahoo Mail is betting on artificial intelligence and mobile-first design to reinvent itself for a younger, digitally native ...
Elon Musk's strategy of suing or threatening to sue companies that don't buy advertising on X has reportedly paid off in at ...
Bango has made significant progress in developing a set of marketplace solutions that helps them and their clients own the ...
It's not enough to digest the constant bombardment of advertising while watching your favorite show, catching an important segment of a YouTube video, or reading an online article. Now, Verizon has ...
The tech giant backs off plans to implement a huge shift in digital marketing that faced pushback from adland and regulators around the world. These breakthrough strategies propped up brand results, ...
Davenport, Abhijit Guha and Dhruv Grewal Of all a company’s functions, marketing has perhaps the most to gain from artificial intelligence. Marketing’s core activities are understanding ...
Verizon and Morning Consult’s research indicates ... executives said at an event on April 2. These breakthrough strategies propped up brand results, serving as examples for marketing leaders feeling ...