This story was created in paid partnership with Nike. From Grand Slam GOAT Serena Williams and NBA icon Michael Jordan to NCAA breakouts Caitlyn Clark and Paige Bueckers, Nike has long been a trusted ...

Nike’s most anticipated launch of the year was supposed to reset the narrative. Instead, it’s sounding the alarm.

“Line ’Em Up,” a new initiative from the WNBA, plans to bring the game closer to communities by painting the official WNBA ...

Nike dishes out details on new shoes, high-tech apparel, pacing strategies, and more for Faith Kipyegon's upcoming Breaking4 ...

Female athletes sent fiery messages to Nike amid the push for fairness in women’s sports and the elimination of biological males competing against them in different levels of competition.

“This partnership with Nike allows us to take our mission to the next level. We will not only create access to new and exciting products on a global scale, which we know women’s sports fans so ...

Nike's Breaking4 initiative aims to regain market buzz Kipyegon ... "it would certainly attract a lot of attention." The current women's one-mile record, just under 4:08, was set by Kipyegon ...

Brands that have made early, meaningful commitments—Nike, Ally Financial ... engaged consumer base. Women’s sports should be a core investment, not a side initiative There’s a ...

ICYDK, the shirt went viral because it pushed back against the common argument from skeptics trying to downplay the rise of women's sports ... but now, Nike—one of our favorite sports brands ...

Everyone watches women's sports. Including Nike. The sportswear giant and TOGETHXR are partnering on a merchandise collection featuring the now ubiquitous slogan championing women's sports.

The Eudora Parks and Rec department received a $20,000 grant from the National Recreation and Park Association and Nike ... sports offerings and leadership training for girls and women athletes.

Nike and SKIMS are teaming up for a partnership ... an extensive product line that invites more athletes and women into the world of sport and movement. Honing in on the brand's shared vision ...