Behind Puma’s eye-grabbing prototypes lies a calculated strategy that’s pushing running shoe design into new territory ...
While many of Nike’s shoes focus on cushioning, over the years, it’s responded to competition from minimalist-style shoes ...
“Nike Mind is a new sensory-footwear concept that helps reawaken the foot, the body and the mind,” Eric Avar, VP, Creative ...
Nike isn’t pitching this to marathon elites. Project Amplify is aimed at everyday runners, the 10- to 12-minute milers, and ...
Nike is introducing Project Amplify after years of testing in collaboration with its robotics partner Dephy and hundreds of athletes. Now, the US apparel giant wants ...
Step into the future with Nike’s most advanced shoe yet, designed to improve focus, reduce fatigue, and adapt to your every ...
One of the most common questions new runners ask is, “What’s the best running shoe?” The short answer: it depends. Whether ...
The still-in-development Project Amplify—roughly akin to an e-bike for your feet—helps make a full-out sprint feel like a ...
Nike's Sport Offense realignment, wholesale channel recovery, and strong brand equity are driving early signs of top line ...
Listen below or on the go on Apple Podcasts and SpotifyIt’s not often that the start of earnings season gets lost in the ...
According to Gabriela's Instagram bio, she is a lawyer. Two weeks ago, she shared a series of photos on her Instagram, weating a chic green halter top paired with jeans in the city at night. Jackson ...