Nike was crowned the Coolest Brand Overall in a retrospective look at the performance of brands over the last decade, with ...

Paul Mullin will be auctioning off his famous customised "F*ck the Tories" boots. The boots, first unveiled in 2022, carried ...

There’s one particular piece of clothing—and the group of women behind it—that have had a major hand in women’s sports’ ...

The kicks are Nike's newest version of its Wemby-inspired GT Hustle 3, and they come with scream-worthy details.

Discover the different views on the South African slogan 'No DNA, Just RSA' as users on X weigh in on its effectiveness.

These slogans were crafted to be hyper-relatable, injecting humor, defiance, and a sense of shared struggle directly into the ...

Nike's earnings have continued to slide due to the impact of tariffs and product discounts. As long as the company’s brand name remains strong, Nike will maintain an advantage. Based on normalized ...

Nike has released a new collection of apparel featuring WNBA star Caitlin Clark's official 'CC' logo. The collection includes t-shirts, hoodies, and pants, expanding on the initial logo t-shirt ...

Profits fell 31 percent in the last quarter as the sneaker giant tries to execute a turnaround plan. By Kailyn Rhone Nike said Tuesday that its quarterly profit had fallen 31 percent, to $727 million, ...

The Los Angeles Lakers hosted their annual media day yesterday, and it comes as no surprise that all focus was on the oldest (and most accomplished) player in the NBA — LeBron James. Not only is James ...

As Nike targets a new generation with a revised slogan, "Why Do It?," NPR's Ailsa Chang talks to consumer trends expert Casey Lewis about what brands get right and wrong about Gen Z.