Forget super shoes that make you run faster. Nike's newest footwear innovation might actually change the way you think.

Building out Nike’s performance gear is a main priority for CEO Elliott Hill, who took the helm of the company a year ago.

Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the ...

Amplify is a long-running experiment to build a type of exoskeleton that helps people run and walk with reduced effort.

Nike's new Air Force 1 sneaker has a "fly' look that you're going to want to grab before it sells out. Here's where you can ...

What’s in a name?Some are long. Some are short. Some invoke positive emotions, like happiness and joy. Others strike fear ...

One of the most common questions new runners ask is, “What’s the best running shoe?” The short answer: it depends. Whether ...

With the start of a 2025 NBA season this week, it’s once again time to take a look at which player has the best current ...

Right now, the sale includes both lifestyle and performance favorites. Nike Air Max 270s and Zoom Vomero 5s are discounted in multiple colorways, offering comfort and style for everyday wear or long ...

New Balance scored a coup when it signed Cooper Flagg ahead of his freshman season at Duke. Poaching Dybantsa from Nike would ...

Colorado Buffaloes coach Deion Sanders hasn’t played a snap of football in a long time, but his style from his playing days ...

After several shoe collaborations, designer Salehe Bembury is venturing into ownership and launching his own independent ...