Nike was crowned the Coolest Brand Overall in a retrospective look at the performance of brands over the last decade, with ...

North America accounts for most of the revenue difference between the rivals, and Adidas CEO Bjørn Gulden is pushing the ...

Athletic footwear and apparel company Nike filmed commercials for basketball products in the South Gym from 7 a.m. to 7:30 ...

When James eventually emerged in the locker room, wearing a T-shirt with the "Forever King" tagline from his latest Nike ad campaign printed on the front, he was asked by a reporter if he was ready to ...

In the mid- to late-1990s, Hardaway starred in the Nike advertising campaign "Lil Penny," featuring the alter ego puppet and voiced by comedian Chris Rock. Stacy Wall, former creative director of ...

Nike is paying homage to aviation history with its new release, the Air Max RK61 x Air Afrique Beige and Black. The shoes mark the brand’s first collaboration with Air Afrique, a former airline and ...

Nike's earnings have continued to slide due to the impact of tariffs and product discounts. As long as the company’s brand name remains strong, Nike will maintain an advantage. Based on normalized ...

OKC Thunder star Shai Gilgeous-Alexander arguably has the hottest signature sneaker on the market. Here's why.

The famous athletic apparel and shoe company published its latest set of quarterly results. Revenue was up marginally and net income was down substantially, but both still beat the consensus analyst ...

Few taglines are as instantly recognisable as Nike's 'Just Do It', often accompanied by its famous swoosh symbol. The sportswear giant first introduced the memorable slogan in 1988, crafted by Dan ...