NKE and ADDYY's face off in a global race is shaped by digital shifts, bold branding and evolving consumer trends.

Nike's Fifth Avenue store was reconfigured to align with CEO Elliott Hill’s so-called “Sport Offense” strategy.

Nike (NKE) has been one of the most searched-for stocks on Zacks.com lately. So, you might want to look at some of the facts ...

For decades, Nike Inc. told its customers to Just Do It. Now its designers, engineers and scientists have their own mantra: “Create epic s--t.”That mandate comes straight from their new boss, who has ...

The arrival of the Mind 001 and Mind 002 represents the debut of the Nike Mind platform, a complex system of science, ...

Two highly orchestrated days in Beaverton demonstrate that Elliott Hill has things back on course. The only limits are Nike’s ...

Step into the future with Nike’s most advanced shoe yet, designed to improve focus, reduce fatigue, and adapt to your every ...

Nike's new Project Amplify sneakers use robotics to increase your speed, while its Mind shoes enhance concentration.

Two outstanding innovations coming our way next year are the Nike Mind shoes and Project Amplify, two wildly different ...

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...

Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the ...

Nike has launched Project Amplify, a revolutionary powered footwear system designed to enhance running and walking speed, ...