U.S. telecommunications conglomerate AT&T (T) delivered strong fourth-quarter and full-year results that showcased the company’s forward-looking momentum in retaining subscriber profitability while ...

DirecTV Advertising has teamed with MAGNA Media Trials for a newly released study on a potential new headache for traditional media sellers: ads that appear when viewers hit the pause button while ...

Several companies are set to pay dividends in August, offering an opportunity for income-seeking investors to earn steady ...

In 2025, the best marketers are data analysts first and creatives second. They’re the ones who: • Let algorithms guide ...

AT&T Inc.T and Comcast CorporationCMCSA are major players in the telecommunications industry. Operating as one the largest ...

Brands and advertisers just now settling into a post-COVID marketing rhythm could be facing another major disruption, this time in the form of a global recession. With 60% of economists predicting a ...

The new season of the hit reality competition series "Big Brother" includes new elements including the introduction of a ...

The post AT&T Closes Sale of 70% DirecTV Stake to TPG appeared first on TheWrap. AT&T has officially exited the entertainment business after closing the sale of its remaining 70% stake in DirecTV, ...

DirecTV makes our cut as one of the best live TV streaming services, but it's got a major flaw — it's expensive. To overcome this and bring in more cord-cutting customers, the cable alternative ...

The "Yes, JCPenney" marketing campaign, led by CMO Marisa Thalberg, is breathing new life into the struggling retailer and getting people to take another look.