DOJ comments on Zeigler's lawsuit, emphasizing "flexible rule of reason" for NCAA eligibility rules and their antitrust implications.

Brands are navigating the brief but popular annual softball showcase. The post Women’s College World Series Is Tight but ...

In March, Keys announced his commitment to LSU. He chose the Tigers over offers from Alabama, Tennessee, Auburn, Miami and ...

Julian Lewis is building businesses as he competes to become the new starting quarterback for Deion Sanders at Colorado.

College Football Insider Names Big Ten Program as 'Powerful' as any in NIL Era originally appeared on Athlon Sports. As NIL ...

Oba Femi looks back on the process of being signed by WWE. Oba Femi has had a rise to stardom in WWE that has led to many believing he is one of the future top stars of the company. Debuting in NXT ...

In a statement of interest filed Tuesday in a Tennessee federal district court, the U.S. Department of Justice urges a judge ...

The Marist and Grayson High School stars just signed with Adidas. The NIL deals mean the players will get paid to play this ...

Charlie has the ability to attract sponsors, many who already work with his father ... which could put his NIL valuation well ...

It was a surprise to Teri Moren that IU women's basketball's most prolific 3-point shooter transferred. It's caused her to reflect on how she can be better.

The lawsuit between Tennessee point guard Zakai Zeigler and the NCAA has entered a phase of back-and-forth, showcasing the ...

There's no question that NIL has had a major impact on today's college athletes. While the headline-grabbing deals involving private jets and multi-million-doll ...