Shorts tap into YouTube’s 122 million daily user base, reaching beyond TikTok’s primarily Gen Z audience. YouTube’s established reputation means less regulatory risk than TikTok. Fast growth ...

In 2025’s social media battleground, TikTok brings raw energy, Reels refine strategy, and Shorts deploy AI innovation. Brands and creators ready to grow are the ones embracing all three since each ...

It has been impossible to avoid Veo 3 around the web ever since Google unveiled it at I/O last month. The updated AI model produces video and audio from a simple text prompt with stunning fidelity. In ...

The growth for Shorts comes as YouTube viewing on TVs surpassed mobile during the first quarter of 2025. YouTube has also consistently been ranked the leader in streaming watch time in the U.S., ...

When enabled, YouTube Shorts will be rotated in landscape mode. Ideally, we generally consume short-form video formats like ...

However, it was YouTube Shorts that truly astounded everyone with its exponential growth. As the newest addition to the short-form video scene, YouTube Shorts arrived in September 2020, initially ...

When India banned TikTok in 2020, YouTube responded by launching a short-form video feature with a similar user experience in the country. Less than a year later, that feature rolled out globally ...

YouTube's ad revenue is still shrinking, but YouTube Shorts, the engine that the video site hopes will bring it back to growth, is cranking up. More from Fortune: 5 side hustles where you may earn ...

More than virality, YouTube Shorts drives lasting impact. ... How to use YouTube Shorts to drive sustained growth, engagement. Published: April 22, 2025 at 8:00 am. Read Time: 7 minutes.