Up top, the rapper wore a bulky varsity jacket featuring panels of cozy gray fabric, silky brown fabric, and ribbed stripes ...

Miu Miu is turning all the It girls into sexy scholars, and we are here for it. As the latest star to rep the brand’s Ivy ...

Fresh off announcing its expansive Spring/Summer 2025 collection, Supreme is returning with another offering via collaboration with Nike.

Last summer, as Varsity Brands neared the final stages of its $4.75 billion acquisition by KKR, the cheerleading parent ...

The BSN Sports and Varsity Spirit parent has received a strategic investment from NY-based private investment firm, Patricof Co whose clients are professional athletes. ... Log in to view full article ...

We are excited to join forces with Patricof Co,” said Adam Blumenfeld, CEO, Varsity Brands. “With P/Co’s consumer insights ...