Forget super shoes that make you run faster. Nike's newest footwear innovation might actually change the way you think.

For decades, Nike Inc. told its customers to Just Do It. Now its designers, engineers and scientists have their own mantra: “Create epic s--t.”That mandate comes straight from their new boss, who has ...

While no players debuted new models, there were plenty of popular sneakers in player-exclusive and general-release colorways.

With the start of a 2025 NBA season this week, it’s once again time to take a look at which player has the best current ...