This case study explores how Bingo! Tedhe Medhe, ITC’s snack brand, tapped into internet culture by turning a viral Instagram reel into a nationwide cultural moment.

Viral videos show ICE agents bungling arrests as detainees slip away, run from agents or evade capture in scenes reminiscent ...

The Beat Drops on Social Media First Remember when radio premieres were the biggest thing in music launches? Those days are ...

The viral Instagram meme ‘Waah Shampy Waah’ is flooding reels with dramatic flair and hilarious recreations. But the origin ...

Sora 2's realistic video capabilities have triggered a major copyright war. The powerful Motion Picture Association (MPA) is ...

Wondering what's up with Midnight Syndicate, the eerie-electronic music duo from right here in The Land? Well, we've got some ...

There's so much to do in Pittsburgh this weekend, from signature fall festivals and street fairs to flea markets and premiere ...

OpenAI’s new text-to-video tool is redefining storytelling and reigniting the battle over who owns what in the age of AI ...

The presenter and dancer got some time with her husband in between their busy schedules with the hit BBC dance show ...

Sora is going viral, suggesting there is a big opportunity in unlocking creativity. If that’s true, that’s good for humanity — and bad for Meta.

How to get an invite code for OpenAI's Sora AI video creator. Learn how to download the iOS app, request access, and find ...