I broke one of the biggest rules in the running book and lived to tell about it. Everybody knows you need to replace your ...

Amplify is a long-running experiment to build a type of exoskeleton that helps people run and walk with reduced effort.

Virtual try-on technology aims to reduce the return spiral by letting shoppers preview items more realistically before ...

Nike has introduced "Project Amplify," a groundbreaking shoe designed to help people run and walk faster and farther.

The robotic gear can help a regular user run a mile in 10 to 12 minutes, Nike says. Don't miss out on our latest stories. Add PCMag as a preferred source on Google. Nike on Thursday unveiled Project ...

From the Cortez the first-ever Air Max, Nike’s back catalog is full of legendary designs that forever changed footwear. None match the mystique, notoriety and overall success of the Air Jordan 1. The ...

The 2025-26 NBA Media Day was held earlier this week for most teams, and there are still more footwear storylines to unpack. As every basketball fan and sneakerhead knows, players often bring their ...

Only losers of the Mars Yard 3.0 allocation can buy this Nike General Purpose Shoe. Via Nike If you weren't one of the lucky individuals who were able to secure the Mars Yard 3.0 through the I.S.R.U.

Yesterday was NBA Media Day, which means players put on a fresh uniform and clean sneakers for a photo shoot, followed by questions from reporters. While players' funny or illuminating answers ...

South Carolina will officially become a Nike school in 2026 after nearly 20 years of having Under Armour as its official apparel provider and outfitter. The Gamecocks women’s basketball team is ...

Nike's marketing spend rises 9% to $1.63 billion in FY 2025 Major marketing opportunities like the World Cup await in FY 2026 Tariffs, choppy demand in China remain obstacles to Nike's turnaround Sept ...

Ja Morant’s latest signature Nike shoe is getting a new colorway. The Ja 3 White and Coconut Milk shoes drop Thursday, Oct. 9, at 10 a.m. ET. Adult pairs will be $125, big kids’ sizes are $102 and ...