While Japan itself has been sipping less matcha over the years, the rest of the world can’t get enough. According to Japan’s ...

The Kyoto-based tea company Ippodo has long been on my radar ... told my colleague a while back that the brand makes “the best matcha I’ve ever had.” When I recently checked back in, she ...

Dozens of the sisters’ videos feature them at cafes and restaurants stirring matcha lattes, drizzling matcha-flavored syrups and showing off pastries and pancakes tinted the telltale shade of leafy ...

Matcha may have been around for nearly a thousand years, but it seems like the ancient green tea powder drink has never been ...

According to Global Newswire, the matcha market is expected to grow to about $5 billion by 2028, growing annually at a Compound Annual Growth Rate (CAGR) of 10.3%. Popular coffee brand Verve ...

With collagen supplements, herbal teas, and superfoods flooding the shelves, one brand aspires to stand out by betting on matcha. Yes, you heard that right, Glow Glossary, claims to sell an entire ...

Former Victoria’s Secret model Sanne Vloet has even launched her own matcha brand. The buzz around matcha is easy to understand: Though it contains caffeine, it also contains the relaxing amino ...

Last year, the global demand for matcha put an unprecedented strain on Japan’s tea industry, and it’s likely to happen again. Murmurs of the “matcha shortage” have been circulating since ...

According to Global Newswire, the matcha market is expected to grow to about $5 billion by 2028, growing annually at a Compound Annual Growth Rate (CAGR) of 10.3%. Popular coffee brand Verve Coffee ...

With so many brands releasing matcha powders – including cult-coffee brand Grind, who’ve officially launched their own at-home matcha range, or PerfectTed offering their drinks in all Waitrose ...