The Future of Strategy 2025 report finds 80% of global strategists see their discipline at a crossroads, despite rising ...

The Omnicom Health Group company’s acquisition will help the Indian firm’s adtech capabilities at a time of increasing ...

As AI hype sweeps industries, brands risk credibility by overstating capabilities. Exaggerated claims may win attention now ...

Candidness is supposed to be a workplace superpower. Yet somehow, says Publicis' Vini Dalvi, we save our most useful feedback ...

Our weekly roundup of the latest appointments and account wins from S4 Capital, Indian Broadcasting & Digital Foundation, ...

Interpublic Group previously held parts of the Haleon business, alongside WPP and Publicis. IPG declined to participate in the review, a spokesperson for the holding company told Campaign. In India, ...

Narayana Health turns ketchup into a heart-health reminder with ‘check-up sachets’.

Access limited free articles a month after free, fast registration.

YouTube is expanding its Premium Lite pilot to India, introducing a lower-cost subscription tier at INR 89 per month. The option provides ad-free viewing for most videos, excluding music and Shorts, ...

India’s media account marketplace remained overwhelmingly local in the first half of 2025, according to COMvergence’s latest New Business Barometer report. The independent research and data ...

Just one day after Bayer announced a global agency realignment with IPG for creative, media and production, its consumer healthcare rival Kenvue has confirmed it is launching its own global review.