How many of us realize that giving a presentation or making a speech is all about persuasion, influence, and emotional intelligence? Impactful presenters understand the power of empathy to understand ...

Available exclusively through HBR.org: Ebook + Video Case Study! The “HBR Guide to Persuasive Presentations” Ebook is filled with useful tips and examples from communication expert Nancy Duarte, ...

B. J. Fogg called it captology, the science of how you get computers (think apps) to persuade people to do things. Fogg and his compatriots at Stanford have raised captology to a fine pitch, making it ...

We all know the basics of good presentation skills: don’t read from a script; don’t overwhelm your audience with verbose slides; and the like. But for a particular kind of high-stakes presentation — ...

Welcome to your column on public speaking. Last week, we started the discussion on persuasive speech. We defined persuasion as “the art of gaining fair and favourable consideration for our points of ...

Forbes contributors publish independent expert analyses and insights. Esther Choy covers leadership with a focus on business storytelling. Here’s a story about two people who are persuaded to make two ...

Executives driving into their offices followed the prompt and asked engineers about the company. Since many developers were familiar with Twilio’s back-end technology platform, they essentially became ...

In most business presentations, the goal is to persuade the audience, whether it's convincing consumers to buy your product or soliciting the affluent, to invest in your idea. And when it comes to ...