Daily Mail journalists select and curate the products that feature on our site. If you make a purchase via links on this page we will earn commission - learn more Lidl is stocking Olaplex dupes for ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Every time I see a hairstylist, they're in awe of my hair. Despite years of balayage and highlights and ...

You may be familiar with the viral hair care brand, Olaplex, that started appearing all over social media just a few years ago — and has continued to do so since. The brand gained popularity for its ...

Hair care, like media buying, is a complex blend of art and science. Few companies know that better than Olaplex, which got its start in 2014 selling products that counteract chemical damage done to ...