Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new ...
Global sales of $9.2 billion in 2025 for New Balance represents a gain of 19 percent from 2024 levels.
Once ridiculed, New Balance's iconic "dad shoe" is driving surging demand and rapid growth, outperforming Nike.
New Balance grew sales 19% to $9.2 billion in 2025 as its emphasis on street-wear styles and performance resonate with a wide ...
The recent flurry of crises in global supply chains has awakened at least some shippers to the need to prepare for the next big disaster. The Houthi rebel attacks on Red Sea shipping have forced many ...
I’ve spent nearly two decades monitoring the ebbs and flows of product releases across a variety of industries, from cars and tech to fashion, watches, and outdoor gear. And I’ve rarely seen any ...
Name Game: New Balance boasted that it was "Endorsed by No One" in the 1990s. Today, its stable of elite athletes includes presumed No. 1 NBA pick Cooper Flagg, Shohei Ohtani and Coco Gauff. Justin ...
If New Balance never designed another new sneaker again and lived off of perennial favorites and archival reissues, it would do just fine. But the Boston-based athletic company is not one to rest on ...
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