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With its coveted health benefits, vivid green hue, and ability to provide nonjittery energy, it’s easy to see why matcha is so popular. Its ritual preparation method also offers a moment for ...

Matcha, often dubbed the "Gen Z green juice," traces its origins to Japan. While it has long been a staple there, the drink has turned into a global fad, so much so that people are now brewing ...

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There's now another reason to love Japan's famous matcha: A study in mice suggests that the green tea powder could reduce the need to sneeze in people with nasal allergies. Matcha is a bright green ...

Starbucks may run on coffee, but the brand has been steadily growing its matcha offerings. To kick off the new season, the coffee giant is bringing back its fan-favorite Iced Lavender Cream Matcha as ...