Add Yahoo as a preferred source to see more of our stories on Google. The 80s was a decade filled with big hair, Madonna, neon hues and MTV videos. The era held many culturally significant moments and ...

WHEN marketing retro sneakers, marketers face a challenge: how do you sell them to consumers too young to be nostalgic for bygone eras? Keds, a 94-year-old brand owned by Collective Brands, thinks it ...

Keds have been alive longer than Betty White, Dick van Dyke, and Marshmallow Fluff. The brand turns 100 years old this year, and it’s already celebrating with Ciara-endorsed blowouts. But if the brand ...