"It's Hard Out Here for a Pimp" was created in a matter of hours for "Hustle & Flow" — and then blew away the Oscars.

Add Yahoo as a preferred source to see more of our stories on Google. "There was a lot of resistance to Hustle & Flow," Brewer recalls. "People were saying, 'Should we care about a pimp rapping?' But ...

When Hustle & Flow premiered at Sundance, it wasn't just another indie drama. Craig Brewer's Memphis-set story of a pimp turned rapper became a breakout that would take Hip Hop to the Oscars. What ...