Gen X has always been the middle child of modern generations—under-parented, over-adaptable, and quietly skeptical. They came of age in a world shifting beneath their feet: latchkey afternoons, rising ...
Recent reports show that Gen Xers are slowing their spending, as they try to support their parents and kids, and keep up with ...
Vikki Velasquez is a researcher and writer who has managed, coordinated, and directed various community and nonprofit organizations. She has conducted in-depth research on social and economic issues ...
The Globus family of brands found that 74% of Generation X and 71% of young boomers are interested in guided tours.
Each generation has things about it that are unique while also maintaining shared qualities. For example, group strategy director Katie Kersen explained that both Gen X and Gen Z have a love for the ...
What comes across more starkly is that Generation X, or people in the age range of about 45 to 60 in 2025, are far less likely to feel confident than the average person, with 69% saying they are ...
Generation X is anything but uniform, especially when it comes to money. Often labeled the "forgotten generation," Gen Xers are frequently treated as a single cohort in research and surveys. But ...