Interviews and focus groups are essential tools of qualitative research. This guide shows students and early-career researchers how to prepare for and conduct interviews and focus groups. This book ...

Qualtrics today launched Qualtrics Automated Summaries for Video Feedback, along with In-Depth Interviews and Focus Groups, a series of purpose-built video feedback solutions that use generative ...

Would you like to earn money by participating in paid focus groups? This post explains everything you need to know about earning money with market research studies. I first participated in a focus ...

A series of qualitative focus group interviews was conducted with parents of teenagers in a local high school. The purpose was to explore their indepth perceptions of the alcohol consumption patterns ...