Deion Sanders is running up another bag with his latest endorsement deal with Depend Underwear. Now, he has a new partnership that’s more personal than ever. After having his bladder removed due to ...

Colorado football coach Deion Sanders has proven to be a longtime master of marketing and endorsements, including his famous advertising deals with Nike, Aflac and California Almonds. But his new ...

Colorado head coach and legendary NFL player Deion Sanders has partnered with Depend underwear after being diagnosed with bladder cancer and having his bladder removed in May. USA Today confirmed with ...

BOULDER, Colo. (AP) — Determined to be No. 1 on any front in this wild new world of marketing in college sports, Colorado introduced a branded sideline bathroom for Deion Sanders in its opening game ...

In April, Kimberly-Clark will make Depend Underwear available in colors and prints. The line will also offer a new finished waistband, which is intended to give users a more underwear-like experience, ...