People are turning to AI for couples therapy and money hacks to pay down debt — now, airlines are relying on it to set ticket prices. The Atlanta-based airline is one of the first of its kind to ...

Artificial intelligence could set the price of your next flight. One of the nation's biggest airlines, Delta, is making headlines after its president revealed plans to double down on using AI to ...

Airfare prices are traditionally dynamic due to an array of variable external factors from seasonal demand and jet fuel prices to weather and competitor pricing. As companies like Delta Air Lines look ...

Delta Air Lines said Friday it will not use artificial intelligence to set personalized ticket prices for passengers after facing sharp criticism from lawmakers. Last week, Democratic Senators Ruben ...

Fortune reports that Delta Air Lines will be doing away with fixed fares on its flights altogether and will instead start using AI to individualize its fare offers on a per-passenger basis. It’s one ...

Delta has a long-term strategy to boost its profitability by moving away from set fares and toward individualized pricing using AI. The pilot program, which uses AI ...

Booking your last-minute summer getaway? Delta Air Lines recently revealed to what extent it is using artificial intelligence to set ticket prices. And while this is just the beginning of the AI ...

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