The autistic Barbie joins Mattel's Fashionistas doll line. Other dolls in the line represent people with type 1 diabetes, Down syndrome and blindness. As part of the launch, Mattel is donating 1,000 autistic Barbie dolls to pediatric hospitals across the country.

Available starting on January 12, 2026, at Mattel Shop and Target is the first-ever autistic Barbie doll. Mattel’s Global Head of Dolls, Jamie Cygielman, says the doll “helps to expand what inclusion looks like in the toy aisle and beyond because every child deserves to see themselves in Barbie.”

Mattel is welcoming the first-ever Barbie doll with Autism Spectrum Disorder to its Barbie Fashionistas collection.

Mattel, Inc. unveiled today its first-ever autistic Barbie doll created with guidance from the autistic community

The doll features a gaze that is shifted slightly to the side, to "[reflect] how some members of the autistic community may avoid direct eye contact."