In her conversation with Bill Moyers on the JOURNAL this week, media expert Kathleen Hall Jamieson suggested that politicians' campaign ads and other media appearances are akin to puzzle pieces that ...
This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Everyone knows that online advertising keeps growing and growing. But ...
The gravy train of political ads comes to an end Tuesday. Throughout the summer and fall, local television stations and networks have cashed in on big ad buys from the various campaigns. The total ...
DOMINO’S PIZZA returned its long-lost legacy of quick delivery to its brand message with the January rollout of the “You Got 30 Minutes” campaign. Domino’s, remember, differentiated itself from larger ...
Political ads aren't quite as straightforward as they ought to be. Bill Adair, editor of Politifact.com, says it's important to sort through the rhetoric presented in the ads and get down to whether ...
WARSAW, Jan 9 (Reuters) - TVN sold 2.86 billion zlotys ($970 million) in television adverts in 2008, helping Poland's leading listed media group wrestle the top spot from rival Polsat, a report based ...
As the 2008 presidential primary season draws closer, candidates are pouring money into television ads to court voters in key states. A political advertising analyst and an Iowa broadcaster discuss ...
For more than a month, every inch of Capitol South ad space has been used to flog Panasonic‘s Toughbook series of laptop computers — the ones that you can allegedly smack, drop, puree and blowtorch, ...
This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Advertisers and cellphones haven’t had the greatest marriage so far: ...
We love these studies. Instead of trying to figure out a new advertising and revenue model now that DVRs are taking the world by storm, the TV industry is hooking people up to electrodes to try to ...
THE INTERNET AGE is cutting into newspaper biz, which is troubling on at least two levels. One, due to cutbacks, a lot of film critics are being phased out. Two, there are few joys in life as intense ...