Doctors, lawyers, accountants, even plumbers and electricians all have professional certification programs, and now the advertising industry has one too. The Institute for Advertising Ethics (IAE) has ...

Advertising is a rare outlier among major global industries like medicine, finance, law and accounting in that it has no agreed professional standards of ethics or regulation. So is it a surprise that ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

I can’t think of a better example of the convergence of environmental, social, and governance (ESG) factors, compliance, and ethics than in marketing and public relations. This area is filled with ...

Two years after the onset of Europe's General Data Protection Regulation (GDPR), growing concern exists among some of the world's largest advertisers about the use and misuse of confidential consumer ...

An exploration of the importantance of establishing ethics in artificial intelligence and marketing. Artificial intelligence is here and to be successful and effective, AI needs empathy to and for the ...

Ethics must become an operational muscle. Structured internal debates — using real, scenario-based marketing tactics — help organizations define their ethical boundaries before regulators or public ...

The recent growth of the Internet and social media (and their corresponding infiltration into our daily lives) has given advertisers the ability to define target audiences with unprecedented ...

Subscribe to BizTimes Daily – Local news about the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin. In the ever changing worlds of marketing and public relations ...

Professor wants more transparency from drugmakers.NEWARK – An audience of about 50 people, most of them academics, gathered last week at the Rutgers Business School in Newark to hear an ethics ...